No Paid DLC for Pokemon…Ever
If you’re a fan of Nintendo’s recent entrants in its monster-collecting-and-fighting franchise, Pokémon X & Y, then you may wonder about whether or not the company’s recent foray into releasing and selling DLC for its games would extend to Pikachu and the rest of the gang. I mean, it only makes sense that in the world of microtransactions, being able to pay a buck or so for an exclusive Pokémon might be just the thing to drive in lots of revenue. So Nintendo will bring in paid DLC, right? Well, according to a post on Polygon, the answer’s a straight up “no.”
The post points the way back to Japanese site 4Gamer (with a translation provided by a SiliconEra post that seems to have disappeared), which features an interview with Pokémon art director Ken Sugimori. Here’s what he had to say on the subject of paid DLC in the franchise:
“When it comes to business, the one thing I’ve always said no to is the act of buying Pokémon with money. That is something that has been said since the days [Game Freak founder Satoshi] Tajiri was completely involved in everything.
The reason being, is because it’s one of things that could ruin the worldview of Pokémon. I believe the reason we don’t simply commercialize [Pokémon], is that it’s a way of protecting the brand, and for this purpose, we have the specialty company called The Pokémon Company. Therefore, suppose we sell a Pokémon for 100 yen, then we must prepare something that is worthy of that 100 yen, along with a reasonable consent for doing so.”
That makes a lot of sense. And frankly, making the act of catching Pokémon something you can do with your wallet means that the actual game itself would be fundamentally changed. Good on Nintendo and Game Freak for trying to maintain the game’s integrity rather than simply going for an easy cash grab.
Because easy is definitely what that would be. Kids would have no problem begging parents for money for DLC, and they’d probably shell it out. And gamers are notorious for wanting to collect whatever garbage they can, so having purchasable pocket monsters would rake in boat loads of cash. That Nintendo isn’t going that route shows that, maybe not in everything, there is some kind of commitment to quality over quantity.