Report: G4 is Being Re-branded Soon, Might Not Cover Video Games

By Landon Robinson | 07 September 2012 | 9 Comments

G4, the long-time running television network centered on video games and entertainment for the young geeks out there, is undergoing a form of re-branding soon, according to a post on Variety. Reportedly changing in both name and format, the NBC Universal-owned network will reportedly be going the path of GQ, a magazine designed for the “modern male” that focuses on things dudes like, which may or may not include video games.

“The guy-centric net is mulling a more sophisticated look while remaining true to its tech and vid game roots,” mentions the article, indicating that while gaming may very well still be a topic worth coverage, the show will simply focus less on geek culture and more on… well, other things that aren’t geeky.

This new network/channel is set to undergo re-branding sometime in early 2013.

[via Variety]

9 Comments

Posted by SAK on 07 September 12 at 2:54pm

“Will it remain focused on video games?” How is showing 5 episodes of cops, followed by 5 episodes of ninja warrior still video game focused?
Posted by uberness3725 on 07 September 12 at 3:00pm

Maybe while they’re re-branding g4 they’ll bring back tech tv?
Posted by Willthekilla5 on 07 September 12 at 8:40pm

G4
When i first found out about it i loved X-Play and Cheats but that didnt last long i get my news from inside gaming now and i dont look back
Cough* ( wish the podcast came back) *Cough
Posted by Mugenite on 08 September 12 at 11:37am

Here comes another Spike channel… damn…
Posted by JMAN on 08 September 12 at 8:04pm

I like IGDaily a lot more that G4 now.
Posted by Dylan on 10 September 12 at 7:36am

Sooo…its Spike TV?
Posted by bhakem on 11 December 12 at 4:19pm

What a shame I enjoyed the video game part of the TV show.
Posted by andrew whites on 25 December 12 at 8:28pm

Good news?
Posted by Cashman on 23 February 13 at 10:24am

What a shame.