Gotham City Impostors Goes Free to Play on PC
This morning, Warner Bothers Interactive published a press release announcing that Gotham City Impostors would be going free-to-play on Steam—a pretty good deal, since the game is improbably fun.
There isn’t much else to say about it, except that, well, here’s yet another example of a game going free-to-play. I’d be curious to find out what the specific conditions were for WBI to make this decision. Is there a chart that plots out how long they expect to make money under the traditional model, and then how much they’ll make going free-to-play? Is going paid, then free-to-play a better business model than just going free-to-play straight away?
For all its popularity, I tend to stay away from free-to-play games myself. Free or low-cost games—for me, anyway—tend to devalue them for me. I have tons of games free games sitting on my PS3 that I got from having a subscription to PlayStation Plus—which was also gifted to me. And I’ve played five minutes of Pac-Man, and the first episode of the Walking Dead (which was totally awesome). But all those other games are just waiting…and I hope that I find the motivation to start going through them. The fact that I didn’t pay for them make them seem way less urgent, whereas a game I paid good money for makes me want to play it to justify the expense.
Anyone got any feelings on this one?
Oh, by the way, you should download Gotham City Impostors. It’s dumb, but pretty fun.