Beachhead Project Integrated into Call of Duty this Fall
Remember that “innovative new digital platform” being developed by dedicated Call of Duty house, Beachhead? As it turns out, Activision was totally serious about that, and it’ll be “an integral part to the innovation signature of the Call of Duty game that we’re releasing this year” said CEO of publishing, Eric Hirshberg.
The Beachhead project has been described as both an online and digital platform with social networking features, which could mean a lot of things, but Hirshberg assured that they’re “not attempting to monetize or take any experience away that currently comes as part of the value proposition of buying the game.” And that’s pretty much all we know for now. Activision will be releasing additional information in the coming weeks (read: at E3), and I’m sure we’ll all be split between being excited and disgusted.